What does it mean to run a business? It is not only about having a strong marketing strategy. You need to find clients, take care of the administration and financial aspects, manage customer service, and so on. Essentially, you need to do the job of four different people at the same time.
No matter the size of your company, or even if you are alone running the show, make sure you see the difference between marketing and sales and the activities connected to each of them.
I challenge you to look at your clients in a different way. Imagine how it would be to create something with the customer’s needs and desires in mind.
I can say I am a serial entrepreneur. From an e-commerce platform to a concept store, events and now a service provider, I did a lot. But how to find a work-life balance? Or is that even exist?