
How to transform your customers into advocates by listening
As studies show, it is equally important to pay attention to your existing clients or former clients. To shed some light on the topic we invited Remeny Armitage from Brilliant & Human, who has over 20 years of experience in client insight research, client advocacy, marketing and new business.

Helping solopreneurs increase their businesses’ revenues and work with less stress
Confidence in sales and creating processes in their businesses are the most prominent challenges entrepreneurs face. We invited Alan Wick, a business coach on a mission to inspire entrepreneurs who love what they do, to shine some light on the topics. Below you can read his advice.

3 steps to have a more human-centric approach to your marketing strategy
Human-centric marketing is placing humans rather than customers at the centre of your marketing campaign. It is about understanding their perspective, language, values, beliefs, goals, needs and challenges and tailoring your marketing accordingly.

6 ways to approach your learning to make a difference in your business
To remain relevant in today’s dynamic marketplace, we must always be learning. One of the best ways to learn and increase your knowledge base is to read. We invited our Spinner Expert, Theresa Destrebecq, to share her top tips on approaching your learning to make a difference in your business.

Start with WHO rather than the WHY
We all are part of at least one community, and maybe, some of you created a community or looking to start one. More companies looking to create communities, instead of building audiences. Lana Jelenjev shares her steps to redesigning businesses as communities.