More and more companies are talking about sustainable development, circular economy, and giving back to the community. When we talk about sustainability, everyone thinks about the environment. Some may also think about human rights. I encourage you to go even deeper than that.
After countless hours of jotting down your thoughts, revising your language over and over again, and looking for different sites to strategically place your content, now is time to see how it performs.
Anyone who creates on a regular basis knows writing a compelling article or producing an amazing video you are happy and proud of is not enough. Wait, what am I saying? Writing anything at all that is worth publishing and reading is simply not enough.
Video is a great way to communicate with your audience. Here is an easy guide on how to start creating your videos and incorporate them into your marketing strategy.
What does it mean to run a business? It is not only about having a strong marketing strategy. You need to find clients, take care of the administration and financial aspects, manage customer service, and so on. Essentially, you need to do the job of four different people at the same time.